{"id":1648,"date":"2015-11-04T15:50:02","date_gmt":"2015-11-04T14:50:02","guid":{"rendered":"http:\/\/blog.walleriana.com\/?p=1648"},"modified":"2015-12-02T16:02:42","modified_gmt":"2015-12-02T15:02:42","slug":"interview-walleriana-par-sfc-invest","status":"publish","type":"post","link":"https:\/\/www.walleriana.com\/mag\/interview-walleriana-par-sfc-invest\/","title":{"rendered":"Interview Walleriana par SFC Invest"},"content":{"rendered":"<p style=\"text-align: justify;\">Mathieu Mar\u00e9chal, fondateur de SFC Invest, soci\u00e9t\u00e9 d&rsquo;accompagnement des entreprises (TPE et web) en cr\u00e9ation\/d\u00e9veloppement, m&rsquo;a propos\u00e9 une interview afin de mieux comprendre ce qu&rsquo;est Walleriana, et plus g\u00e9n\u00e9ralement, comment fonctionne le e-commerce, les pr\u00e9-requis pour cr\u00e9er son entreprise, les difficult\u00e9s rencontr\u00e9es etc.<\/p>\n<p style=\"text-align: justify;\">Vous pouvez retrouver la petite\u00a0<a href=\"https:\/\/www.youtube.com\/watch?v=zeU_LlRaG8M\" target=\"_blank\">interview Walleriana par SFC Invest sur Youtube<\/a>.<\/p>\n<h2>D\u00e9roulement de l&rsquo;interview<\/h2>\n<p style=\"text-align: justify;\">L&rsquo;interview s&rsquo;est faite via Google Hangouts : concr\u00e8tement, chaque interlocuteur (en l&rsquo;occurrence Mathieu Mar\u00e9chal et moi-m\u00eame) se trouve derri\u00e8re son ordinateur, casque, micro et webcam branch\u00e9s, et communique pendant que la vid\u00e9o est enregistr\u00e9e. La vid\u00e9o n&rsquo;est pas diffus\u00e9e en live, afin d&rsquo;\u00e9viter tout probl\u00e8me telles que coupures li\u00e9es au r\u00e9seau internet (en r\u00e9alit\u00e9, quelques micro-coupures sont tout de m\u00eame visibles, mais cela n&#8217;emp\u00eache pas de visionner correctement\u00a0la vid\u00e9o !).<\/p>\n<figure id=\"attachment_1662\" aria-describedby=\"caption-attachment-1662\" style=\"width: 300px\" class=\"wp-caption aligncenter\"><a href=\"https:\/\/mag.walleriana.com\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.42.58.png\"><img loading=\"lazy\" class=\"size-medium wp-image-1662\" src=\"https:\/\/mag.walleriana.com\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.42.58-300x192.png\" alt=\"Interview Walleriana par SFC Invest\" width=\"300\" height=\"192\" srcset=\"https:\/\/www.walleriana.com\/mag\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.42.58-300x192.png 300w, https:\/\/www.walleriana.com\/mag\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.42.58-200x128.png 200w, https:\/\/www.walleriana.com\/mag\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.42.58-415x265.png 415w, https:\/\/www.walleriana.com\/mag\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.42.58-160x102.png 160w, https:\/\/www.walleriana.com\/mag\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.42.58.png 479w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><figcaption id=\"caption-attachment-1662\" class=\"wp-caption-text\">Interview Walleriana par SFC Invest (Mathieu Mar\u00e9chal, Fondateur de SFC Invest)<\/figcaption><\/figure>\n<h2 style=\"text-align: justify;\">Les questions abord\u00e9es<\/h2>\n<p style=\"text-align: justify;\">Les questions sont tourn\u00e9es sur\u00a0<span style=\"text-decoration: underline;\">4\u00a0axes<\/span> principaux :<\/p>\n<ul style=\"text-align: justify;\">\n<li><strong>Mon histoire<\/strong>, comment m&rsquo;est venue l&rsquo;id\u00e9e de cr\u00e9er ma marque de collants de confort \u00e0 compression douce (cousins des collants de contention, plus sexy et orient\u00e9s bien-\u00eatre), mon offre, mes produits en d\u00e9tail.<\/li>\n<li>Le <strong>d\u00e9roul\u00e9 de la cr\u00e9ation de mon entreprise<\/strong>,\u00a0o\u00f9\/quand\/comment\/pourquoi\/avec qui cela a commenc\u00e9, et comment cela fonctionne aujourd\u2019hui.<\/li>\n<li>Puis\u00a0les <strong>sp\u00e9cificit\u00e9s de l\u2019e-commerce<\/strong>\u00a0: quelles sont les choses \u00e0 savoir pour bien se lancer\u00a0si on veut lancer sa boutique en ligne\u00a0? Comment se faire connaitre\u00a0? Gestion des stocks\u00a0? Le SAV\/relation client\u00a0?<\/li>\n<li>Enfin, <strong>ce que je\u00a0cherche actuellement<\/strong>\u00a0: des clients\u00a0? des partenaires\u00a0? des salari\u00e9s\u00a0? etc.<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">Une interview de 20 minutes centr\u00e9e de mani\u00e8re assez g\u00e9n\u00e9rale sur la cr\u00e9ation de l&rsquo;entreprise en tant que telle, plus que sur la marque en elle-m\u00eame.<\/p>\n<h2 style=\"text-align: justify;\">Pour retrouver la vid\u00e9o<\/h2>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/www.youtube.com\/watch?v=zeU_LlRaG8M\" target=\"_blank\">Interview Walleriana par SFC Invest &#8211; Youtube<\/a><\/p>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/twitter.com\/SFCInvest\" target=\"_blank\">SFC Invest &#8211; Mathieu Mar\u00e9chal &#8211; Twitter<\/a><\/p>\n<h2 style=\"text-align: justify;\">Vous cr\u00e9ez ou d\u00e9veloppez votre entreprise et cherchez de l&rsquo;aide ?<\/h2>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/www.sfc-invest.com\/\" target=\"_blank\">SFC Invest vous accompagne en ce sens<\/a><\/p>\n<figure id=\"attachment_1649\" aria-describedby=\"caption-attachment-1649\" style=\"width: 640px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" class=\"wp-image-1649 size-large\" src=\"https:\/\/mag.walleriana.com\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.03.59-1024x396.png\" alt=\"Image issue du blog SFC Invest\" width=\"640\" height=\"248\" srcset=\"https:\/\/www.walleriana.com\/mag\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.03.59-1024x396.png 1024w, https:\/\/www.walleriana.com\/mag\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.03.59-300x116.png 300w, https:\/\/www.walleriana.com\/mag\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.03.59-200x77.png 200w, https:\/\/www.walleriana.com\/mag\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.03.59-1000x387.png 1000w, https:\/\/www.walleriana.com\/mag\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.03.59-415x161.png 415w, https:\/\/www.walleriana.com\/mag\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.03.59-160x62.png 160w, https:\/\/www.walleriana.com\/mag\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.03.59.png 1039w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><figcaption id=\"caption-attachment-1649\" class=\"wp-caption-text\">Image issue du blog SFC Invest<\/figcaption><\/figure>\n<figure id=\"attachment_1650\" aria-describedby=\"caption-attachment-1650\" style=\"width: 640px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" class=\"wp-image-1650 size-large\" src=\"https:\/\/mag.walleriana.com\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.04.14-1024x392.png\" alt=\"Image issue du blog SFC Invest\" width=\"640\" height=\"245\" srcset=\"https:\/\/www.walleriana.com\/mag\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.04.14-1024x392.png 1024w, https:\/\/www.walleriana.com\/mag\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.04.14-300x115.png 300w, https:\/\/www.walleriana.com\/mag\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.04.14-200x76.png 200w, https:\/\/www.walleriana.com\/mag\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.04.14-1000x382.png 1000w, https:\/\/www.walleriana.com\/mag\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.04.14-415x159.png 415w, https:\/\/www.walleriana.com\/mag\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.04.14-160x61.png 160w, https:\/\/www.walleriana.com\/mag\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.04.14.png 1041w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><figcaption id=\"caption-attachment-1650\" class=\"wp-caption-text\">Image issue du blog SFC Invest<\/figcaption><\/figure>\n<figure id=\"attachment_1651\" aria-describedby=\"caption-attachment-1651\" style=\"width: 640px\" class=\"wp-caption alignright\"><img loading=\"lazy\" class=\"wp-image-1651 size-large\" src=\"https:\/\/mag.walleriana.com\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.04.24-1024x393.png\" alt=\"Image issue du blog SFC Invest\" width=\"640\" height=\"246\" srcset=\"https:\/\/www.walleriana.com\/mag\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.04.24-1024x393.png 1024w, https:\/\/www.walleriana.com\/mag\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.04.24-300x115.png 300w, https:\/\/www.walleriana.com\/mag\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.04.24-200x77.png 200w, https:\/\/www.walleriana.com\/mag\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.04.24-1000x383.png 1000w, https:\/\/www.walleriana.com\/mag\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.04.24-415x159.png 415w, https:\/\/www.walleriana.com\/mag\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.04.24-160x61.png 160w, https:\/\/www.walleriana.com\/mag\/wp-content\/uploads\/2015\/11\/Capture-d\u2019\u00e9cran-2015-11-04-\u00e0-15.04.24.png 1038w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><figcaption id=\"caption-attachment-1651\" class=\"wp-caption-text\">Image issue du blog SFC Invest<\/figcaption><\/figure>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h2 style=\"text-align: justify;\"><\/h2>\n<h2 style=\"text-align: justify;\"><\/h2>\n<h2 style=\"text-align: justify;\"><\/h2>\n<h2 style=\"text-align: justify;\">Ils en parlent aussi&#8230;<\/h2>\n<p><a href=\"https:\/\/mag.walleriana.com\/2015\/02\/18\/microsoft-parle-de-walleriana\/\" target=\"_blank\">L\u2019interview par Microsoft<\/a><\/p>\n<p><a href=\"https:\/\/mag.walleriana.com\/2015\/10\/13\/omagazine-parle-collants-chaussettes-bien-etre\/\" target=\"_blank\">\u00d4Magazine parle de nos collants et chaussettes bien-\u00eatre<\/a><\/p>\n<p><a href=\"https:\/\/mag.walleriana.com\/2015\/09\/10\/famille-education-septembreoctobre-2015\/\" target=\"_blank\">Famille &amp; Education septembre\/Octobre 2015<\/a><\/p>\n<p><a title=\"Hey Flamingo l'interview\" href=\"https:\/\/mag.walleriana.com\/2015\/03\/19\/walleriana-linterview-par-le-magazine-hey-flamingo\/\" target=\"_blank\">L\u2019interview par Hey Flamingo<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mathieu Mar\u00e9chal, fondateur de SFC Invest, soci\u00e9t\u00e9 d&rsquo;accompagnement des entreprises (TPE et web) en cr\u00e9ation\/d\u00e9veloppement, m&rsquo;a propos\u00e9 une interview afin&#8230;<\/p>\n","protected":false},"author":1,"featured_media":1659,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"rop_custom_images_group":[],"rop_custom_messages_group":[],"rop_publish_now":"initial","rop_publish_now_accounts":[],"rop_publish_now_history":[],"rop_publish_now_status":"pending"},"categories":[98],"tags":[206,207,196,194,193,133,183,27,46,238,117,239,64],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v18.6 (Yoast SEO v19.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Interview Walleriana par SFC Invest - Libella - Le Mag<\/title>\n<meta name=\"description\" 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